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How to reply to negative reviews

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“88% of customers have read reviews to determine the quality of a local business” That means 9 out of 10 of your prospective customers will read your online reviews before making their buying decision! You’re thinking — great! I have nothing to fear, my online ratings are fabulous! But remember, amongst all those 5 star ...

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You think the most important metric for your business is sales, right? Well, not anymore. In this era when businesses are finding it harder to differentiate on product or price, strategies for acquiring new customers should also change. You giving Rs 100 off on the first order will only get you that customer once. He ...

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